Ashok Mitra's scathing attack on media
If the price is right, the letters will be printed
Is not there a huge misunderstanding at work? The culture of writing 
letters to the editor, a colonial curiosum, is sought to be grafted into
 the postcolonial soil. This country during all these post-Independence 
decades has, however, hardly been a prim, stable system in the grip of 
the bourgeoisie, whatever the illusion of the latter. Post-Emergency, 
post-Mandal Commission, post-Babri Masjid destruction, India is a most 
messy affair. It is worth considering how Bhimrao Ramji Ambedkar has 
come to be accorded retrospective deification more than half a century 
after his death. Our current inheritance is a coarse, uncouth, 
relentlessly cynical terrain.
The coup de grâce has been afflicted by economic liberalization, setting
 at total disarray the parameters of the system. Illiteracy, for one, is
 fast replacing rational discourse. As long as one is reasonably 
acquainted with the lingo of the information technology universe, it is 
possible to get along famously, that is, make piles of money, with no 
need to surf in any other direction. Familiarity with art and literature
 has zero lucre-yielding prospect, unless one is savvy enough to climb 
the bandwagon of, for example, event management or public relations or 
the electronic media. To stay relevant, it may actually often be 
necessary to feign idiocy. Globalization-mongers detest history and are 
proud of their disdain for philosophy; so steer clear of these themes 
too. Culture is whatever is telescoped into pastilles dispensed by the 
gobblebox. Little tolerance is shown for news which does not concern 
one’s narrow sphere of interest. The demand schedule is king. The 
traditional newspapers have to convert themselves, for dear life, into 
tabloids. They have been forced to move away from hard news; gossip and 
visuals are enough. 
The central message of globalization — make money whatever the means — 
has led to the inevitable consequence: indulgence in corrupt practice 
has turned into passport for social recognition. Since no stigma 
attaches any more to financial skulduggery, the news industry has taken 
to it as effortlessly as a duck takes to water. News can now be 
manufactured if the price is right. Space has to be found for such 
fabricated news.
Remember the story of the Texas hillbilly who struck oil under his land 
and was all of a sudden flush with money? At the end of a busy day in 
town, he stopped for a drink at a wayside inn, right next to the 
precincts of a newly set up university. He was curious to know what a 
university did and was told it produced PhDs and the innkeeper had the 
franchise from the university to sell the doctoral degrees. The 
hillbilly felt expansive and bought a PhD for himself by dishing out a 
thousand dollars. As an afterthought, he laid out on the table another 
thousand bucks and purchased a PhD for his horse as well. That is 
roughly the state of affairs in India as of this moment. The strange 
animals who die to write letters to the editor are altogether out of 
place here. On the other hand, one never knows, they too could easily 
imbibe the ethos of the free market economy and offer hard cash to 
newspaper editors to get their lofty thoughts published. If the price is
 right, the letters will be printed, which eventually will have nothing 
to do with the quality of their contents. 
Ashok Mitra in The Telegraph. Here  
 
 
 
          
      
 
  
 
 
 
 
 
 
 
 
 
 
 
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